 |
We Can't Be Tuned Out, Turned Down Or Thrown Away!
'In Your Face' Advertising From Rolling Lime Ads!
- Mobile Billboard Displays boost name recognition 15 times greater than other form of advertising.
- Mobile advertising generates
2 times more attention than a static billboard.
- 96% of all viewers said
that mobile advertising had more impact than a static billboard.
According to Outdoor Magazine:
- Messages on outdoor mobile billboards have a 97% recall rate.
- 96% of respondents said mobile advertising is more effective than traditional outdoor advertising.
Findings by the American Trucking Association and 3M in their research on mobile advertising:
- 91% of the targeted audience noticed text and graphics on vehicle advertising.
- 35% of respondents looked closely at the ads.
- 29% of those surveyed said they would buy products advertised on trucks.
Findings and recommendations by
the Arbitron Outdoor Study:
- "Outdoor media advertising should be considered to complement and supplement newspaper and local TV news delivery. Throughout this study, we find that outdoor media reaches those not exposed by newspaper and local television."
- "Advertising wishing to target upscale consumers should consider Outdoor Media. Due to Outdoor Media's strong reach, all types of consumers with a wide range of profiles are reached."
|
 |
